We all know that YouTube for years has been the playground for the bored and procrastinating masses of under appreciated office workers who trawl for hours through hilarious videos, spreading their links to equally idle colleagues. But if I’m honest though, I never really saw the point in it. I got that they were funny, but the cynic in me felt that half of them were set up and acted out by aspiring wannabe actresses desperate to cut off their hair on their “wedding day” or hula-hoop in their pants on a Wii - all for a shot of fame. I was indeed a sceptic. Well that was until a Thursday at the beginning of December when the Christmas crowds of St Pancras were entertained not only by Leo from The Streets, but also by a delightful member of it’s audience. Weird things genuinely do happen, and even weirder we were all there to capture it on film! The video below is from one of the many people who caught it on camera…..
Since said episode I have become obsessed with all things viral, including religiously watching Alex Zane and his show Rude Tube.
It appears to me that making a viral video is little about talent and a lot about luck. While there’s no sure-fire formula for making our little outbreak at St Pancras a successful viral video, these few tips below may help your chances at creating your very own version of a viral Van Gogh!
Tip #1 - Keep the video short. Too long and no one will watch it!
Tip #2 - Make your viral video funny. Humour can be hard to get right sometimes, but it’s the surest way to make people want to share your video.
Tip #3 - Content beats quality in a viral video. Most successful viral videos are made by amateurs, so good content is more important than high production quality.
Tip #4 - Post your video EVERYWHERE! Spread the word far and wide to increase your hit rate
Tip #5 - Promote your video. Email friends, people at work, your Mum, literally anyone. Then let them do the hard work for you!
Tip #6 - Keep trying to make viral videos. Often it’s completely random videos that go viral, and no one can predict with much accuracy what is going to catch on and become a big hit!
Who knows if these points will make our large break-dancing man a living viral legend, but with a bit of luck and a bit more promotion, he might just be!
KF
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